Customer Story

Hypothesis × Bolna

Wide, high-volume e-commerce conversations that actually convert

Hypothesis, a fast-growing e-commerce automation company, works with Bolna to improve the efficiency of its cart abandonment recovery. They were looking for a way to engage large volumes of drop-off customers with quick turnaround times and tight margins. By integrating Bolna into their Shopify-first product, Hypothesis was able to automate thousands of recovery calls, boost conversions, and recover over ₹2.5 Cr in lost revenue.

Proven Impact in Numbers
Cart recovery calls
95000

Revenue recovered
0.1

Turnaround
20

SKUs live
250

Real Interactions

Conversations That Changed the Outcome

See how real interactions between agents and users made the difference in closing deals.

Cart Abandonment
Recovery Success

Hi, I was looking at some products on your website but didn't complete the purchase. Can you help me with that?

user avatar
bot avatar

Of course! I can see you had some great items in your cart. Let me help you complete your purchase. I can also apply any available discounts to make it even better for you.

That sounds great! I was interested in the skincare bundle. Is there a discount available?

user avatar
bot avatar

Yes! I can offer you 15% off on that bundle right now. Would you like me to send you a direct checkout link with the discount already applied?

Price Inquiry
Conversion Complete

I'm interested in the premium package but wanted to know if there are any current offers or bulk discounts?

user avatar
bot avatar

Great question! For the premium package, I can offer you 20% off if you purchase today. Plus, if you buy 2 or more, you get an additional 10% off. Would you like me to show you the pricing?

That's a good deal. Can you send me the checkout link with those discounts applied?

user avatar
bot avatar

Absolutely! I'm sending you a secure checkout link with all discounts applied. You'll see the final price there. Is there anything else I can help you with?

Partnering with Bolna was the fastest way for us to go to market. Human agents are effective but expensive — with Bolna's Voice AI, we can now run thousands of high-quality cart abandonment calls at scale, recover revenue, and still protect margins.

Damini

Damini

Co-Founder | Hypothesis